Double Degree MBA Marketing (France - Asia) & Master Of International Business

Clermont school of Business et Ismac

ISMAC and Clermont School of Business have joined forces to offer students an excellent BAC+5 course: ISMAC’s MBA Marketing France-Asia and Clermont School of Business’s Master of International Business. Together, the two schools offer students cutting-edge, sought-after skills for working with Asia. See Clermont School of Business Master of International Business – Doing Business in Asia
The Clermont School of Business group is an AACSB-accredited Grande Ecole of Management, ranked in the top 100 by the Financial Times and in the QS world rankings.
ISMAC is a Franco-Asian business school. Specializing in International Marketing, it boasts a strong Asian focus and an extensive network in Asia.

Teaching staff

Our teachers are all university graduates with professional experience in the subject they teach, and are also operational in the private sector. They come from a variety of backgrounds, and most of them have worked abroad. The diversity of our teachers’ and students’ backgrounds encourages us to open up internationally. Our close links with Asia enable us to offer students study and internship opportunities in China, Korea and Japan.
Stéphane Godard
Stéphane Godard has a wealth of experience, including CEO of S&Go, professor of management at several business schools, and director of an innovative business incubator.
Jean-Pierre Rouxel
Courses Conferences Merger Acquisition
Jean-Pierre Rouxel has a distinguished career, most notably as International Sales and Marketing Director. His long experience at Bacardi in various management roles has involved the development of market strategies, sales growth, and the management of mergers and acquisitions.

Asia: a continent not to be missed

L’Asie est le continent le plus grand et le plus peuplé du monde avec plus de 4.5 milliards d’habitants. Ce poids démographique, associé à un développement rapide de nombreux pays du continent, génèrent une forte puissance économique et un basculement inéluctable du centre de gravité économique mondial de l’Atlantique vers le Pacifique.

L’Asie est devenue un partenaire économique incontournable pour l’Europe et pour la France. Ce poids va continuer à s’accroitre, et la multiplication des échanges va créer de nouvelles opportunités pour les entreprises européennes et asiatiques.
Ces pays ne se contentent pas d’imiter les économies et techniques occidentales, mais réinventent les modèles et les méthodes.

The opportunities for young graduate students are immense, but require in-depth training in the culture and practices of these countries.

ESC Double Degree Program

Course structure

Program

Marketing
  1. Marketing International
  2. Innovation
  3. Digital marketing
  4. Communication
  5. Marketing strategy
Management
  1. Supply chain
  2. Business Plan
  3. Human Resources
  4. Finance-Management
Environment
  1. Economy
  2. Geopolitics
  3. Business Law
Culture
  1. Asian language
  2. Asian culture
  3. Personal development
Country option
  1. Learn more about the country’s specific characteristics: language, culture, marketing methods and practices.
Company internship 4 months minimum in 1st year, 6 months in 2nd year
  1. Internship in Asia (China, Korea, Japan, Singapore, Taiwan)

Evaluation

  1. Continuous controls
  2. Reviews
  3. Courses
Master Internship Objectives

The internship aims to allow students to:

  • Apply the advanced skills acquired during their training.

  • Discover a professional sector under real working conditions, aligned with their specialization.

  • Develop their professional network and refine their career plan.

Duration and Period

The internship must last between 4 and 6 months, according to the Master’s program requirements.

It is generally undertaken at the end of the program, between March and September.

Supervision and Validation

The internship requires a tripartite agreement between the company, the student, and the institution.

It results in the writing of an internship report or thesis, which is evaluated through an oral defense before an academic panel.

Internship validation is mandatory for graduation.

International Internship (if applicable)

Students may complete their internship abroad, subject to approval by the academic team and compliance with administrative procedures.

Support

ISMAC supports its students in their internship search through:

  • CV and cover letter workshops

  • Mock interviews

  • Access to a network of partner companies

Internship offers are regularly shared via the internal platform.

For any questions regarding internships, please contact the Academic Office.

Job opportunities

Asian and French companies in Asia. Expatriation opportunities

  1. Purchasing functions
  2. Logistics function
  3. Fonction export, marketing international
In direct professional integration the possibilities are :

Admission: Application, interview and test

Prerequisites: Diploma Bac +3, Bac +4

Practical information

Format:

2 days classroom training

Duration :

2-year cycle
Timetable: 2 days - 20 hours/week

Tuition fees : 11 000€
Application fee : 200€

Campus : Paris 13

Language of instruction: French

Start date: September 2025

Entry level :

Selection by application, interview and test

Diploma/Title awarded :

RNCP-certified title For more information, ask at the school

Ready to join us

Program MBA Marketing FRANCE-ASIA Master of International Business
Clermont School of Business

The MBA Marketing FRANCE-ASIE Master of International Business from Clermont School of Business is a BAC+5 diploma, available after a Bachelor’s degree or another BAC+3 degree.

Successful internships: Testimonial from an ISMAC partnership

Double degree

ISMAC and Clermont School of Business have joined forces to offer students an excellent BAC+5 course: ISMAC’s MBA Marketing France-Asia and Clermont School of Business’s Master of International Business. Together, the two schools offer students cutting-edge, sought-after skills for working with Asia. See the Master of International Business The Clermont School of Business group is an AACSB-accredited Grande Ecole of Management, ranked in the top 100 by the Financial Times and in the QS world rankings. ISMAC is a Franco-Asian business school. Specializing in International Marketing, it boasts a strong Asian focus and an extensive network in Asia.

The France-Asia Marketing Management MBA is designed to train students for executive positions in sales, marketing and communications, with a focus on Asia. Students learn about cultural aspects (language, history, etc.) and business aspects (marketing methods, market specificities, etc.). Visits to Asia (language courses, exchanges or internships) reinforce their experience. Choosing an option on China, Korea or Japan enables you to go even further in your knowledge of these countries. This dual expertise in business and culture gives our students a fantastic advantage when it comes to taking advantage of job opportunities in Asia. Our network of French and Asian companies opens up opportunities for internships and jobs at the end of the program.

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