MBA Business Manager

Program Overview Business Manager

Our Business Manager program is designed to train operational leaders capable of combining strategic vision, commercial agility, and managerial excellence.

The Business Manager Master’s program allows you to develop solid cross-functional skills: market analysis, customer portfolio management, team leadership, profit center management, and high-level negotiation. You will be trained by active professionals from a variety of sectors (B2B, industry, consulting, tech, etc.) in a stimulating educational environment.

Program Objectives

• Build and lead a sustainable commercial strategy
• Develop and retain a customer portfolio
• Manage teams and partner networks
• Oversee a profit center by mastering economic an human ressources challenges

Format :
Work-study, Initial Training, or VAE

Duration : 2 years (2026-2028)

Schedule adaptable according to participant status (student, employee, work-study learner)

Objectives and Skills

Business Strategy

  • Analyze a market and its opportunities
  • Identify competitive advantages
  • Define a target audience and a value proposition
  • Set sustainable business objectives
  • Build an omnichannel business strategy
  • Develop a commercial action plan
  • Prepare and present a commercial budget

Business Development

  • Implement a prospecting strategy
  • Acquire and retain new customers
  • Analyze commercial performance
  • Enhance and develop a customer portfolio
  • Understand customer needs and build an offer
  • Negotiate in French and English
  • Close sales and develop customer relationships

Management and Leadership

  • Manage a sales team
  • Coordinate internal teams and partners
  • Lead and motivate team members
  • Recruit and develop skills
  • Manage a profit center
  • Monitor performance using indicators
  • Handle disputes and crisis situations
Internship Objectives

The internship aims to enable students to :

  • Apply the advanced skills acquired during their studies in a professional context.

  • Discover a professional sector under real working conditions, aligned with their area of specialization.

  • Develop their professional network and refine their career project.

Duration and Period

The internship must last a minimum of 80 days, in accordance with the requirements of the Master’s program.

Supervision and Validation

The internship requires a tripartite agreement between the host company, the student, and the institution.

It leads to the preparation of an internship report or dissertation, which is assessed during an oral defense before an academic jury.

Validation of the internship is mandatory in order to obtain the degree.

Student Support

SMAC supports students in their internship search through :

  • CV and cover letter workshops

  • Interview simulations

  • Access to a network of partner companies

Internship opportunities are regularly shared via the internal platform.

For any questions related to internships, please contact the academic services department.

Career Opportunities
Business Developer Business Manager Account Manager Sales Engineer Business Development Manager Sales Manager Commercial Director

Access to the Program

  • Level 6 diploma (Bachelor's degree) minimum 180 ECTS
  • Access possible through VAE with 1 year of experience
  • Possible exemption with relevant professional experience
  • Program available through work-study, initial training, or VAE
  • Selection based on application file and motivation interview

Prerequisites

  • Entry into Year 1: Bachelor’s degree (Bac +3) or equivalent
  • Possible exemption with Bac +3 + 2 years of experience
  • Entry into Year 2: Validated Bac +4 or equivalent
  • Admission possible after validation of prior learning or professional background
  • Application reviewed by an admissions committee

Practical Information

Format : 2 days per week, on campus

Durée : 18 to 20 hours per week

Tuition Fees :
Initial (RNCP): €7,500 per year
Work-Study Program (Apprenticeship): €8,800 per year
Registration fees: €200
Non-EU students: €300

Campus : Paris 13

Language of Instruction : French

Start Date : September 2025 (on campus)

Admission Level : See “Admission” section

Degree / Qualification Awarded :
Qualification level classification: RNCP 40257
Level 7 (Executive level) – NSF Codes: 310, 312t, 313
Certification details available on the France Compétences website :
https://www.francecompetences.fr/recherche/rncp/40257/

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