ISMAC’s Bachelor in International Marketing France-China is a 3-year programme that trains hands-on managers ready to work with China and Asian markets. From the first year, students build solid management skills, develop a strong command of Mandarin, and immerse themselves in Chinese culture. Real company projects and field experience bring the programme to life.
This dual business and cultural expertise gives our graduates a real edge, helping them seize opportunities in France, in China, and wherever business is done in Chinese.
The internship aims to allow students to:
Apply the skills acquired during their training.
Discover a professional sector in real-life conditions.
Develop their network and refine their career plan.
The internship must last at least 3 months.
It is generally undertaken in the third year, between April and September.
The internship requires a tripartite agreement between the company, the student, and the institution.
It results in the writing of an internship report, evaluated by a panel.
Internship validation is mandatory for graduation (except for students in work-study programs).
Students may complete their internship abroad, subject to approval by the academic team.
ISMAC supports its students in their internship search (CV workshops, mock interviews, company network).
Internship offers are regularly shared via the internal platform.
For any questions regarding internships, you can contact the academic office.
1st and 2nd years : 3 days in-person
3rd year : 2 days in-person (Monday, Tuesday)
Remote courses available with special exemptions
640 hours/year
3-year cycle
Rhythm : 3 days - 18 to 20 hours/week
€5,500 to €8,800 per year (depending on your chosen options)
Application fee : €200 / Non-EU students: €300
Scholarships are available under certain conditions for selected programs. Contact us to learn more.
Campus: Paris 13
1st year : Full English or French
From 2nd year : Full English or English
Start date : September 2025
End of training : September 2028
1st year : BAC or equivalent
2nd and 3rd year : Possibility of admission depending on degree
Only possible from the 3rd year with RNCP certification : 2 days Monday to Tuesday in training, 3 days in the company (Language of instruction : French only)
School degree: Bachelor in International Business & Marketing Management
RNCP: Business Development Manager (RNCP37849 – Level 6 – IMCP)
Double degree ESC Clermont : Bachelor Doing Business in Asia
View the official profile on the France Compétences website
Number of students presented (ground floor + option): 20Presentation rate: 98%Success rate: 90%
