The Bachelor in International Marketing is a two-semester, in-person program. Students attend 20 hours of classes per week over three days, focusing on practical case studies, group projects, and professional presentations. The program is mainly taught in French, while gradually preparing students for an international environment.
Continuous assessments | Exams | Internships
Block 1: 2 continuous assessments + strategic diagnosis & commercial plan | Block 2: 2 continuous assessments + negotiation interview & growth strategy | Block 3: 2 continuous assessments + virtual commercial service creation
Grand Oral: Concluding interview to assess skills acquired during professional experience and training
1st and 2nd years : 3 days in-person
3rd year : 2 days in-person (Monday, Tuesday)
Remote courses available with special exemptions
640 hours/year
3-year cycle
Rhythm : 3 days - 18 to 20 hours/week
€5,500 to €8,800 per year (depending on your chosen options)
Application fee : €200 / Non-EU students: €300
Campus: Paris 13
1st year : Full English or French
From 2nd year : Full English or French
Start date : September 2025
End of training : September 2028
1st year : BAC or equivalent
2nd and 3rd year : Possibility of admission depending on degree
Only possible from the 3rd year with RNCP certification : 2 days Monday to Tuesday in training, 3 days in the company (Language of instruction : French only)
School degree : Bachelor in International Business & Marketing Management
RNCP : Business Development Manager (RNCP37849 – Level 6 – IMCP)
Double degree ESC Clermont : Bachelor Doing Business in Asia
View the official profile on the France Compétences website
Number of students presented (ground floor + option): 20 Presentation rate: 98% Success rate: 90%
Train operational managers in 3 years Acquisition of economic and management fundamentals In-depth learning of Japanese language and culture Field experience and corporate assignments
This dual expertise in business and culture gives our students fantastic assets to take advantage of the opportunities offered to them in all positions dealing with Japanese people, in France or in Japan. Sandwich courses available *Contact us to find out more about our training courses with state-approved RNCP certification.
