Working with Japan is a skill that can be learned. ISMAC provides you with the tools you need to succeed: a solid education in international marketing, a gradual mastery of the Japanese language and culture, and a network of Japanese partners to support you throughout your career.
Upon graduation, you’ll be ready to take on roles related to Japan, whether based in France or on-site.
The fundamentals, the keys to understanding the corporate world and the world of international business in general The main courses are given over 2 semesters, 3 days a week. The year is almost entirely taught in French, with many practical cases and presentations to be handed in.
The internship aims to allow students to:
Apply the skills acquired during their training.
Discover a professional sector in real-life conditions.
Develop their network and refine their career plan.
The internship must last at least 3 months.
It is generally undertaken in the third year, between April and September.
The internship requires a tripartite agreement between the company, the student, and the institution.
It results in the writing of an internship report, evaluated by a panel.
Internship validation is mandatory for graduation (except for students in work-study programs).
Students may complete their internship abroad, subject to approval by the academic team.
ISMAC supports its students in their internship search (CV workshops, mock interviews, company network).
Internship offers are regularly shared via the internal platform.
For any questions regarding internships, you can contact the academic office.
In direct professional integration, the possibilities are :
Admission : Selection based on application and interview
Prerequisites : 1st year: BAC 2nd and 3rd year: Possibility of admission according to diploma
1st and 2nd years : 3 days in-person
3rd year : 2 days in-person (Monday, Tuesday)
Remote courses available with special exemptions
640 hours/year
3-year cycle
Rhythm : 3 days - 18 to 20 hours/week
€5,500 to €8,800 per year (depending on your chosen options)
Application fee : €200 / Non-EU students: €300
Campus : Paris 13
1st year : Full English or French
From 2nd year : Full english or French
Start date : September 2026
End of training : September 2029
1st year : BAC or equivalent
2nd and 3rd year : Possibility of admission depending on degree
Only possible from the 3rd year with RNCP certification : 2 days Monday to Tuesday in training, 3 days in the company (Language of instruction : French only)
School degree : Bachelor in International Business & Marketing Management
RNCP: Business Development Manager (RNCP37849 – Level 6 – IMCP)
Double degree ESC Clermont : Bachelor Doing Business in Asia
View the official profile on the France Compétences website
Number of students presented (ground floor + option): 20Presentation rate: 98%Success rate: 90%
Discover Anna’s journey, a former student of the France-Japan Bachelor’s program at ISMAC.
In this video, she shares her experience at the school, her enriching internship at a Japanese art gallery in France, and everything the ISMAC teaching approach brought her throughout these three years.
A sincere and inspiring testimonial, full of insight for those looking to combine their passion for Japan with a career-focused education.
Watch her story in the video !
“For Kura Master, collaborating with ISMAC has been a truly enriching experience. Thanks to the in-depth marketing study and customer survey conducted by the students, we were able to develop a campaign strategy focused on shochu in France. It went far beyond an academic project, it was a real strategic contribution to our business proposals. The results were highly relevant and allowed us to better understand the dynamics of Japanese beverage consumption in France. We were also pleasantly surprised by the richness, depth, and rigor of the student’s research on Japanese alcohol, as well as their ability to analyze and deliver strategic insights. We sincerely hope to continue collaborating with ISMAC on future projects.”
Koma Mariko, Project Manager – Kura Master
