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Bachelor Marketing International

Bachelor Marketing International

The Bachelor Management Marketing France-Japan aims to train students for executive positions in commerce, marketing and communication, in relation to Japan. The particularity of the course is a real preparation for working in relation to Japan: intensive language courses, openness to all aspects of Japanese culture (history, literature , politics, daily life, behaviors, etc.), training on the specificities of Japan (markets, legal environment, advertising codes, business practices, etc.). The presence of many Asian students within the school also makes it possible to build a network. stays in Japan (language, exchanges or internships) reinforce the students’ experience.


Train operational managers in 3 years Acquisition of economic and management fundamentals In-depth learning of Japanese language and culture Field experience and corporate assignments
This double professional and cultural expertise gives our students fantastic assets to take advantage of the opportunities offered to them in all positions dealing with Japanese people, in France or Japan. Alternative training possible *Contact us to find out more about our training courses with state-recognized RNCP certification.

Successful internships: Testimonial from an ISMAC partnership

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Practical info


3 days of classroom sessions

Duration :

3 days - 20 hours

Tuition fees :

€4,700 per year
3rd year with RNCP: €7,000
Application fee: €200

Campus :


Language of instruction :


Start date :

October 2024

Entry level :

From Bac +2. By way of exception: candidates without a Bac +2 diploma may be admitted.

Diploma/Title awarded :

Certificate obtained eligible for CPF: Level 7 (eu) "Manager of Innovative Projects" professional certification registered with the RNCP by order of April 7, 2017, published in the Journal Officiel on April 21, 2017. Registered for 5 years, with effect from October 31, 2012 until April 21, 2022 - under the authority and delivered by EIMP. Certification accessible via the VAE system.

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